The following is an excerpt from my regular series “From Nada to Prada,” as seen on The Style Con:
When Chinese model Xiao Wen Ju first got her start in 2010, she arrived on the scene with the over-dyed, strawberry brown hair one might find on any frightfully ordinary lass in a domestic cell phone campaign. But to be booking that haute couture ish, you better be lookin’ extra-ordinary. Just a few months into the game, Xiao got the memo and quickly took her hair back to its dark, silky roots. Voila! A star is born.